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Old 10-09-2009, 05:28 AM   #11
Count Silvio
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Originally Posted by TheRumelier View Post
Jim, did you have permission to use their link??
The land of the free is becoming the land of the big brother and way too many regulations.
Seriously, I think you guys will have to send all your free samples to me now and I will review all the rums for you so that you do not have to pay the $11,000 fine.
I can help you at this Rumelier.
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Old 10-09-2009, 10:09 AM   #12
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After reading about this on the MSNBC link above I wasn't surprised to see the following ad below the text.

New York - Mom Lost 47lbs Following 1 Rule
I Cut Down 47 lbs of Stomach Fat In A Month By Obeying This 1 Old Rule

While it appears that the intent is to limit false advertising concealed as blogging or journalism, MSNBC is quite happy to take advertising $$ from what has been spoofed to appear as a high profile blogger, 'Rachael Ray,' for what are clearly not typical results.

At the bottom of the 'blog-ad' is a disclaimer in slightly contrasting font-color.

Information on this is provided for informational purposes only and is taken directly from the marketing and product information furnished by the manufacturer. Testimonials of individuals shown may be of fictitious persons or paid models and are not necessarily users of these products.

So much for journalistic integrity and the FTC's attempt to control it.
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When I dream up a better job, I'm going to take it. In the meantime, the research continues.
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Old 10-10-2009, 06:49 PM   #13
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Originally Posted by Edward Hamilton View Post
After reading about this on the MSNBC link above I wasn't surprised to see the following ad below the text.

New York - Mom Lost 47lbs Following 1 Rule
I Cut Down 47 lbs of Stomach Fat In A Month By Obeying This 1 Old Rule

When I read that link above I noticed that "Alyssa" stated she is from Caguas, OO. Caguas is the town in Puerto Rico where my ISP is located. I guess their software doesn't recognize the US Postal abbreviation of PR. So they just filled in "OO".

National Public Radio recently aired a piece in their "On The Media" program about the recent FTC regulations.
Waylaid in the West Indies
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Old 10-13-2009, 02:27 PM   #14
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For what it's worth, the FTC is unlikely to do much of anything to any bloggers.

That shouldn't be the concern. The concern, as a blogger, is that part of the lifeblood of my site is product samples.

While the FTC is not likely to do anything, once these regulations go into effect, any company doing business in the US now has to ask themselves if sending me a sample of their rum, book, or bartending tool is worth the $16,000US risk.

I'm not worried about being fined, I'm worried about losing access to product.

I had already been working on a disclaimer about the fact that some of the reviews and product mentions on my site are of samples provided to me anyway, so I just made it a little more explicit and directed readers to always assume that any product mentioned on the site was provided to me at no cost for the purposes of review.

Originally Posted by
It is the policy of Matt Robold and to solicit and/or accept samples provided by 3rd parties for the purposes of review and education on this website (see below). While not all products discussed on this site have been provided by 3rd parties, readers of should assume – unless it is declared otherwise – that any product that is reviewed on this site has been provided by a 3rd party. These 3rd parties may or may not be agents of the producers of said products, and are required by Federal Trade Commission guidelines to declare and disclose that they have provided this site with samples.

Provision of samples does not constitute a purchased endorsement of any product by this site. All reviews – positive or negative – are the opinion of the author of the review. Positive reviews or mentions are not provided on any quid pro quo basis, and any attempt to engage in such an arrangement will result in the product being banned from this website.
Incidentally, since I've already been asked by a few bloggers, if you have a blog and want to borrow any of the language here, feel free to do so, but understand that I haven't had this officially vetted by anyone.
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Old 10-15-2009, 07:09 PM   #15
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Yes, the disclaimer is good and better safe than sorry.
A Mai Tai a day.....Mai Tai roa ae!

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